Marketing Campaign under the title of Life at TechnoPark

1. Introduction:

Palestine TechnoPark (PTP) is a nonprofit hub for technology, innovation, and economic empowerment, established in 2016. PTP fosters a collaborative ecosystem where startups, entrepreneurs, and tech professionals thrive through state-of-the-art facilities, networking opportunities, and high-value support services.

Under the "Life at TechnoPark" campaign, we aim to showcase the holistic experience of being a PTP member—not just the physical workspace, but the community, opportunities, and growth that come with it. We seek a creative media and marketing partner to develop and execute a compelling campaign that reflects PTP’s value proposition and attracts potential members.

2. Campaign Details:  

2.1 Campaign Focus Areas:
 

• The PTP members' advantage: 

Showcase what makes our community special:

• Networking opportunities with Palestine's top innovators.

• Access to mentorship and investor connections.

• Business growth support services.

• Collaborative environment that sparks innovation.

• More Than Just Offices

Highlight our dynamic spaces in action:

• Conference facilities hosting industry events

• Workshop spaces for training and ideation

• Networking lounges that foster connections

• Event venues for hackathons and demo days

• Community Impact Stories

Feature real examples of:

• Startups that scaled through PTP connections

• Partnerships formed in our common areas

• Knowledge shared through our events

• Careers launched within our ecosystem

• Space Utilization Highlights

Demonstrate our facilities' versatility:

• Corporate events and product launches

• Industry conferences and speaker series

• Community meetups and networking mixers

• Training programs and workshops

The campaign should:

• Highlight the unique advantages of being a PTP member (beyond just workspace), also the use of the space in conference , events. etc . 

• Emphasize community, networking, innovation, and professional growth.

• Showcase real stories of startups, entrepreneurs, and professionals thriving at PTP.

• Strengthen PTP’s brand as the leading organization in Palestine that provides space , community and network .

• Drive engagement and inquiries from potential members and partners.

3. Scope of Work (SoW)
 

Timeline: 3 months

3.1 Creative Campaign Development

The selected media company will:

• Propose an innovative campaign to effectively communicate "Life at TechnoPark", compelling creative concept that brings PTP's community and values to life, with defining the campaign's style and tone

• Determine the optimal mix of content formats to reach target audiences, and recommend content formats (e.g., videos, photos, interactive) 

• Develop a Outline a production and distribution plan executable within 3 months

3.2 Expected Deliverables

The media company should propose deliverables that may include (but are not limited to):

• Digital content series showcasing PTP's ecosystem

• Engaging storytelling formats highlighting member experiences

• Interactive campaign elements to drive participation, with specifying  key deliverables and timeline outlining  3-month execution strategy

Guidelines for Your Proposal:

✔ Focus: Highlight PTP's community, not just physical spaces
✔ Tone: Professional yet energetic and aspirational
✔ Audience: Startups, freelancers, tech professionals, students. 
 

4. Submission Requirements:

• Technical proposal including a rough 3-month timeline

• Financial proposal 

• Prices should be quoted in Shekels and exclusive of VAT.

• The company must have a Deduction at source certificate.

• The company must issue official tax invoices.

• The quoted prices must be valid for 120 days.

5. Submission

Email to: [email protected]
Subject: "Life at TechnoPark Proposal - [Agency Name]"
Deadline: 15/7/2025 at 12:00 PM Palestine Time

Questions? Contact: 0595440103