FBA Shipment & Amazon Account Coaching Expert

1.0 Background: 

Founded in 2002 in Palestine, the Small Enterprise Center (SEC) Association is a renowned non-profit organization committed to advancing the growth, competitiveness, and sustainability of regional MSMEs and social enterprises. Through strategic partnerships with leading international organizations, SEC actively strengthens the MENA region’s entrepreneurial ecosystem, positioning MSMEs and social enterprises as engines of economic development, poverty alleviation, and gender equality. Its policy advocacy efforts aim to establish an enabling environment that support their long-term success. 

SEC delivers innovative market access initiatives, product development programs, sustainability strategies, regional market research, and tailored capacity-building interventions, equipping MSMEs with the tools to compete globally, expand export, and access international trade opportunities. Furthermore, SEC champions green business practices, fostering responsible entrepreneurship that promotes environmental sustainability. By empowering youth and women-led enterprises, SEC drives inclusive growth, shaping a resilient, equitable and prosperous economic future.

Through a strategic partnership with the Swedish government, Global Communities (GC) is implementing the Supporting MSMEs Competitiveness and Growth in Palestine (SMCGP) program. The 44-month program aims to improve the conditions necessary for increased competitiveness and growth of MSMEs, contributing to inclusive sustainable economic development, including better income generation and productive employment with decent working conditions, particularly for women and youth. The SMCGP adopts the Market Systems Development (MSD) approach by employing facilitative approaches with learning at its core. SMCGP will target the creative industries sector which comprises three sectors including Furniture, Footwear and Leather, and Handicrafts. 

Within the framework of the sub-agreement signed between the Global Communities and the Small Enterprise Center (SEC) to Supporting MSMEs Competitiveness and Growth in Palestine Programme funded by the Swedish government, EC is seeking the services of an experienced consultant to coach and guide HLSC through the Amazon FBA (Fulfilled by Amazon) shipment process, account setup, and promotional readiness.

SEC invites qualified Palestinian individual experts to submit technical and financial proposals to provide digital marketing services for the listed below services.

2.0 Questions and Requests for Clarifications

Questions regarding the technical or administrative requirements of this ToRs may be submitted no later than, Tuesday July 29,2025 (Ramallah Local Time) by email to [email protected] Questions must be submitted in writing; phone calls will not be accepted. Questions, requests for clarifications and the responses thereto that SEC believes may be of interest to other offers will be circulated to all TORs recipients who have indicated an interest in bidding. 

Only the written answers issued by SEC will be considered official and carry weight in the ToRs process and subsequent evaluation. Any verbal information received from employees of SEC, or any other entity should not be considered as an official response to any questions regarding this TORs.

2.0 Purpose of this assignment:

SEC is seeking technical and financial offers from qualified individual Palestinian eCommerce and Amazon FBA experts to coach and guide the Hebron Leather & Shoes Cluster (HLSC) in successfully setting up and managing their Amazon seller account under the Fulfilled by Amazon (FBA) program. The expert will support HLSC throughout the process of account setup, product listing, shipment preparation to Amazon warehouses, and help sourcing and coordination with a paid per click (PPC) marketing expert, in addition to providing ongoing coaching and guidance to ensure a smooth and sustainable entry into international eCommerce markets.

3.0 Expert’s key responsibilities:

The consultant /expert will work closely with SEC staff, GC, and Selected project beneficiaries during the intervention period.  The hired expert will perform the following key activities: 

1. Coach HLSC personnel on properly setting up the Amazon Seller account under FBA including brand registry, banking, and legal requirements.

2. Complete product listing process for Amazon.

3. Coaching HLSC in preparing products for shipment and advise on shipping documentation and requirements for FBA warehouses.

4. sourcing and managing a qualified Paid Per Click (PPC) expert to run Amazon promotional campaigns.

5. Provide ongoing coaching and on-demand guidance to HLSC throughout the process to resolve operational and technical questions related to Amazon selling and FBA.

6. Facilitate coordination between HLSC and selected PPC expert during the early phase of promotional activities.

7. Updating a final mini-manual summarizing key steps, recommendations, timeline and challenges encountered during the FBA setup and shipment process.

4.0 Main Deliverables

The expert will submit the following deliverables in English Language:

1. Confirmation of properly set up Amazon Seller account for HLSC under FBA.

2. Documentation of completed product listing process and readiness for shipment.

3. Final mini-manual with a step-by-step guide for FBA selling, shipment process, and PPC collaboration.

4. Final report summarizing the process, challenges, and recommendations for sustaining the selling process on Amazon.

4.0 Qualifications and Work Experience of the Expert 

It is expected that the eCommerce expert that will develop promotional materials including catalogues and design for the SMEs products shall provide the following expertise:

1. Bachelor’s degree in eCommerce, Business Administration, Marketing, or related fields.

2. Minimum of 5 years of experience in eCommerce with a focus on Amazon FBA operations.

3. Proven experience in supporting product shipment to Amazon warehouses and managing Amazon seller accounts.

4. Experience in guiding companies on PPC marketing on Amazon or sourcing PPC experts.

5. Excellent coaching and facilitation skills.

6. Preferable: previous experience with leather and footwear products.

5.0 Duration of Appointment: 

The expected level of effort of the experts is around 3 working days, within 3 months’ time frame for implementing activities from signing the contract. 

6.0 Logistic Support for the Consultant 

 SEC will provide information, documents, hall for meeting and online meeting software or emergency cases.

7.0 Deadlines for Submitting CVs and Technical and Financial Offers

The deadline for submitting CVs, Technical and Financial offers by latest Tuesday 29th of July 2025.

Kindly send the offers to SEC email:  [email protected]